"The softest, cleanest incense I've ever tried. Finally one that doesn't give me a headache."
— Daniel M.
New to Japanese incense?
Our favourite starting point for anyone new to Japanese incense. Subtle, well-balanced, and designed to be burned daily without overwhelming a space.
Our most loved incense
-
-
Best Seller
-
-
-
Explore our range of gift & discovery sets
Why Japanese Incense?
Enjoy clean burning, low-smoke incense sticks made with natural ingredients and refined fragrances to calm, refresh, and elevate your space.
Holders & accessories: Designed to elevate your rituals
What our customers say
Honestly love this incense. The scent is so clean and calm, and it never gets too much. I’ve been burning it nonstop.
Finally found incense that doesn’t give me a headache. Smells amazing, really chilled, and the little holder it comes with is actually adorable.
Such a nice vibe. I can burn this for hours and it stays gentle the whole time. The washi wrapping is a really nice touch.
This is the first incense I’ve used that my whole house can handle. Subtle, calm and just… really good. Definitely buying again.
Way better than anything I’ve tried before. Smells great without taking over the space. Perfect background scent while I work.
So glad I found this brand. Proper natural incense that smells amazing and doesn’t feel toxic or heavy in the air. Big difference compared to the usual stuff.
Honestly love this incense. The scent is so clean and calm, and it never gets too much. I’ve been burning it nonstop.
Finally found incense that doesn’t give me a headache. Smells amazing, really chilled, and the little holder it comes with is actually adorable.
Such a nice vibe. I can burn this for hours and it stays gentle the whole time. The washi wrapping is a really nice touch.
This is the first incense I’ve used that my whole house can handle. Subtle, calm and just… really good. Definitely buying again.
Way better than anything I’ve tried before. Smells great without taking over the space. Perfect background scent while I work.
So glad I found this brand. Proper natural incense that smells amazing and doesn’t feel toxic or heavy in the air. Big difference compared to the usual stuff.